Carpet cleaning has become one of the most popular business projects in the last 5 years (as of 2025). As our company gets a lot of quotation requests from many parts of the world for carpet cleaning machines, we found it necessary to explain entrepreneurs some important factors about the carpet cleaning business.
In Anglosphere nations, this project is known as a rug cleaning project.
So, here is the order of five different things when you are starting a carpet cleaning project:
1. Market Research
You need to study the cleaning habits of the region you will offer your services to. Also, how popular carpet usage is. Next, carpet sizes must be evaluated, as the machines needed will change according to carpet sizes.
2. Search for a Shop
A shop where this business will be performed must be created. This facility should be suitable for the scale of your operations, allowing for the efficient flow of carpets from dirty to clean. Consider factors like water access, drainage, ventilation, and adequate space for machine placement and carpet drying.
3. Machine Identification
Once you understand the common carpet sizes and types in your target market, you can identify the appropriate machinery. This includes industrial-grade washing machines, rinsing machines, centrifuges for water extraction, and drying systems. The capacity and features of these machines should align with your projected service volume and the specific cleaning needs of your region’s carpets.
4. Operational Setup and Workflow
After securing a location and machines, focus on setting up an efficient workflow. This involves planning the layout of your shop to minimize manual handling, establishing a clear process for receiving, cleaning, and delivering carpets, and creating a system for tracking orders and customer information. Consider also sourcing cleaning solutions and other necessary supplies.
5. Marketing and Customer Acquisition
With your physical setup complete, it’s time to reach your target customers. Develop a marketing strategy that includes local advertising, online presence (website, social media), and possibly partnerships with interior designers or real estate agents. Highlight your unique selling propositions, such as eco-friendly cleaning, quick turnaround times, or specialized stain removal. Building a strong reputation through excellent service and customer reviews will be crucial for long-term success.